These small-group sessions create a unique opportunity to:
Collaborate: Share challenges and brainstorm solutions with owners who understand your struggles.
Gain Insights: Learn what’s working for others and discover strategies you can adapt to your own business.
Build Relationships: Form lasting connections with like-minded peers who are as invested in their growth as you are.
This is not just an event—it’s a collaborative experience designed to connect you with the best minds in the industry and equip you with the tools to thrive.
Home Care Brand Mastery discusses insights into boosting sales, increasing referrals, and streamlining caregiver recruitment in the digital age. The focus includes effective strategies for building a strong online brand, a simple framework for lead generation, and guidance on differentiation from competitors. Attendees will discover a versatile tool for caregiver hiring and learn how to establish themselves as the Go-To Expert in their territory, building credibility. The presentation concludes with a practical strategy to enhance referrals from industry partners, offering a succinct approach to mastering home care branding in the digital era.
Recruitment and retention continues to get more and more difficult. Many organizations are seeking to do the same thing as everyone else. But if you're doing the same as everyone else, why should they choose you? In this presentation you will learn the digital messaging and marketing techniques to increase applicants online and keep them around longer by doing things differently!
LinkedIn continues to be one of the most underutilized platforms in the home care industry. It is by far the best social media tool to build strong relationships with industry partners and referral sources. In this interactive presentation, you will learn how to build a strong Linked In profile, the simple steps to building your network, and how to drive more referrals.
As a home care business owner, developing your on-screen presence is essential for creating engaging video content that supports and retains your caregiving team. In this interactive workshop, learn practical tips to become more confident and effective on camera. Discover how consistent, compelling video resources can enhance caregiver engagement, improve training, and ultimately increase retention rates within your agency.
Explore the revolutionary potential of artificial intelligence in the home care industry with our insightful session on AI assistants. Learn how creating AI versions of yourself can streamline operations, enhance communication, and free up time for core business activities. This presentation will guide home care agency owners through practical steps to integrate AI technology into their daily practices, making business processes faster and more efficient. Discover how to embrace and implement these digital solutions to not only improve operational efficiency but also provide better support to caregivers and clients alike.